Consulting can be a byproduct of authoring a book or an intended outcome.
Either way, book authors utilize consulting to grow their business and create new revenue streams.
Consultants are experts in their field. They’ve developed a method that works, is repeatable, and can be integrated into different operations with notable success.
They provide solutions to problems based on their experience and understanding.
Being a consultant requires a few key ingredients such as:
- A trusted voice
- Expertise
- An audience
I’ve worked with authors who never considered consulting until they wrote their book and received consulting requests. It became a natural progression for their business and brand, and opened new opportunities.
Authoring a book turns you into an authoritative voice, a leader in your field, and a trusted subject matter expert.
Through speaking engagements and guest spots on podcasts and talk shows, your book gives you a platform and an audience to share your expertise.
And thus, authoring a book becomes a gateway to consulting opportunities and expanding your business.
What can consulting do for your business and brand?
Consulting increases your business network, diversifies the projects you work on, and increases income, all leading to brand visibility and business growth.
The numbers don’t look too bad either. One annual consulting client can bring in an average of $50k a year. Multiply that by five, ten, or twenty…
You can be as hands on or hands off as you want. Many consultants create an instructional package and have an internal team to manage the clients. As long as the program is attached to your name, brand, and expertise.
Trust is a defining factor in becoming a successful consultant. Trust and results. When you author a book, you build trust in your voice, expertise, and methods, and you have the space to share results.
Take a look at the infographic at the end of this post to see the numbers of consulting ROI for business books.
Maybe I can Help
Let’s discuss book topics and opportunities for your business. Schedule a free, one-on-one strategy call with me to see how we can work together to achieve your goals.
You can also get to know more about ghostwriting, what a book can do for you, and what it’s like to work with a ghostwriter by checking out this short presentation.
If you want to know about Book ROI and How to Make Money off your Business Book, download my Free eBook.
An Invitation
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